H&M will re-launch its new and improved Preston store, in St George’s Shopping Centre, on February 23.
Trading across two floors, the extended store will cover 1,879sqm of sales space offering Ladies, Mens, Divided and Kidswear collections.
On launch morning, customers in the queue before 11am will receive a 25% discount wristband to spend in store throughout opening day, as well as a H&M goodie bag.
An in-store DJ will be entertaining all of our customers while they peruse the new fashion lines the store has to offer.
H&M’s Country Manager UK & IE Carlos Duarte said: “We are delighted to be re-launching our Preston store. We hope to bring our exciting quality fashion to new and existing customers. H&M offers something for everyone, no matter their age, budget or personal style.”
Founded in Sweden in 1947, H&M opened its first UK store in 1976. Forty years later, the UK and Ireland portfolio has grown to include in excess of 260 stores.
With sustainability at the heart of its business model, H&M is currently the only brand that offers a garment collecting service in all stores worldwide. The H&M garment collecting scheme was launched in 2013 and offers customers the chance to donate any unwanted clothes, by any brand, at any H&M store. All donated items are re-worn, re-used or recycled. The H&M garment collecting scheme is one of many examples of the brand’s efforts to work towards a more sustainable future.